Private label abrasives and tool accessories
Build your own brand with SADU as your supply partner
Build an own brand range with SADU as your supply partner. We support private label projects for wholesalers, retail chains and distributors.
From product selection to branding and packaging: production and supply arrangements are agreed for your project.

Your brand
Define what your brand needs to offer
Start with the customers you want to reach and the tasks your products need to perform. A specification brief should describe applications, dimensions, machine compatibility, target price position and the volumes you expect to purchase.
SADU offers private label options across abrasives, diamond products, saw blades and brushes. Availability depends on the product and project. We review the proposed range before confirming what can be supplied under your brand.
Proposal
Turn the product brief into a range proposal
A useful proposal identifies the selected products, the agreed specifications and the packaging requirements. Where samples are part of the project, agree what will be assessed and who will approve the final selection.
The commercial proposal should also state minimum quantities, setup costs where applicable, production timing and replenishment arrangements. These details vary by product and should be confirmed before artwork or production is approved.
Packaging
Prepare packaging for the intended market
Own brand packaging needs to combine your visual identity with clear product information. Discuss languages, pack format, product identification and the documentation required for the intended sales market.
SADU works with production partners and carries out quality control in Belgium. Ask for manufacturing origin and product documentation as part of your proposal so your buying team can assess each selected item.

Planning
Plan production and repeat supply
An initial private label project includes preparation and approval work that does not apply in the same way to an existing stocked item. Build the launch plan around the confirmed project schedule.
Discuss how future orders will be placed and which stock arrangements can be agreed. Include expected annual demand and sales peaks so the proposed supply model reflects your business.
Private label
Request a private label proposal
Send your product categories, destination markets, expected volumes and branding requirements.
Questions from buyers
Frequently asked questions about private label
Below you will find answers to questions that buyers often ask us.
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Tell us whether you want an existing specification with your branding or a product developed to an agreed specification. SADU will confirm the available route. The terms white label, private label and OEM are not interchangeable in every project.
They depend on the product, packaging and project scope. Request a proposal that confirms the relevant quantities and schedule.
Do not assume this. SADU is based in Belgium and works with production partners. Confirm the manufacturing origin for each proposed product.